Call of Duty's Comeback: Activision's Game-Changing Approach

Home / Call of Duty's Comeback: Activision...

By Daniel Taylor • Updated Oct 15, 2026 at 20:00

Fixing Call of Duty: Inside Activision's Modern Warfare 4 comeback plan - The Game Business — Call of Duty's Comeback: Activision's Game-Changing Approach

Activision is taking a strategic approach to boost interest in 'Call of Duty: Modern Warfare 4' by using the release of 'GTA 6' to raise its visibility. The company has noted a decline in media coverage for the franchise over time, which they label as the 'Call of Duty tax'. Recent articles have detailed the resurgence plan and the forthcoming release dates for 'Modern Warfare 4' on Xbox and PC.

Sharks prospect Celebrini finds the net

Macklin Celebrini joined back the squad and found the back of the net in a close loss to the Edmonton Oilers....

Oct 14, 2026

Jeffrey Donaldson: Former DUP leader due to be sentenced for child sex abuse convictions - BBC

Former DUP leader Jeffrey Donaldson to face sentencing for child sex abuse

Former DUP leader Jeffrey Donaldson is set to be sentenced for child sex abuse convictions. He has been convic...

Oct 15, 2026

Brewers score: Milwaukee tops Los Angeles, extends NLCS lead - FOX6 News Milwaukee

Milwaukee Brewers Dominate Dodgers in NLCS Game 2

The Milwaukee Brewers beat the Los Angeles Dodgers in Game 2 of the National League Championship Series on Mon...

Oct 13, 2026

Roaring flash floods wipe out entire bridge in Nepal in dramatic video - New York Post

Northern Nepal Hit Hard by Flash Floods and Landslide

Flash floods struck northern Nepal on 11 October 2026, bringing down at least one bridge and washing away home...

Oct 12, 2026

Wrexham Are Going Around in Circles As Phil Parkinson Faces Familiar Questions - Sports Illustrated

Wrexham's Managerial Challenges

Phil Parkinson continues to face criticism as Wrexham's performance remain inconsistent. Recent matches have e...